90-Day Business Turnaround Program
A holistic approach to business improvement, covering mindset and practical business skills.
1. Program Information
Code: EBG01
Duration: 12 weeks (one session per week, 1.5 hours per session).
Learning Objectives:
Develop a success-oriented mindset
Establish and achieve business goals
Master marketing and sales fundamentals
Enhance financial and operational skills
Strengthen leadership and team-building abilities
Target Audience (who should attend): This program is best suited for:
Small and medium-sized business owners looking to scale up their business.
Aspiring entrepreneurs seeking guidance on starting and sustaining a business.
Managers or team leaders aiming to refine their leadership and business skills.
Freelancers or solopreneurs who want to grow their business.
Training Methodology:
This training framework is comprehensive and ensures participants acquire the mindset, skills, and tools necessary for business success while fostering personal growth and professional readiness.
Duration: 12 weeks (3 months)
Format: In-person weekly sessions
Support: In-between session Q&A and support (potentially through a dedicated online forum, email, or group chat).
Home-funs: In-between session homework submitted by participants and reviewed by facilitator(s).
Instructor-led sessions
Participant-centered learning
Case Studies, learning material, and sharing of tools and templates
Group discussions
Personalized action plans
Target Competencies:
The target competencies for this program include a mix of personal, professional, and business-related skills. The key competencies are:
Mindset and Self-Management
Strategic Planning and Execution
Business Growth Strategies
Leadership and Teams
Customer-Centric Skills
Presentation and Influence
Key Benefits
Develop your entrepreneurial skills across business, finance, sales, and leadership.
Develop confidence to lead and execute effectively.
Learn practical strategies to grow and sustain your business.
Network with peers, mentors, and industry professionals.
Language: English
Category: EBG - Entrepreneurship and Business Growth
Certificate From: Certificate of Completion from EMIC Training
Course Venue: TBD
2. Program Outline
Week 1: Business Mindset and Focus
Mindset:
Identifying limiting beliefs and self-sabotaging patterns.
Developing a growth mindset and cultivating self-belief.
Practicing positive affirmations and visualization.
Goal Setting:
Establishing a clear vision for your business.
Defining strategic goals and Balanced Scorecards.
Creating an action plan to achieve your goals.
Week 2: Goals Setting In Business
Goal Setting:
Revisiting and refining your SMART goals.
Breaking down goals into smaller, manageable steps.
Developing accountability strategies and tracking progress.
Business Fundamentals:
Assessing your current business situation (SWOT analysis).
Defining your ideal client and understanding their needs.
Clarifying your unique value proposition and competitive advantage.
Week 3: Marketing and Lead Generation
Marketing Basics:
Understanding the different marketing channels (social media, email, content marketing, etc.)
Generating and nurturing prospects.
Creating a marketing plan and setting goals.
Building a strong brand identity.
Social Media Marketing:
Choosing the right social media platforms for your business.
Creating engaging content and building a following.
Using social media analytics to measure results.
Week 4: Value-Based Selling
Sales Fundamentals:
Understanding the sales process and identifying your ideal customer.
Building rapport and establishing trust with potential clients.
Overcoming objections and closing sales effectively.
Sales Techniques:
Effective communication and active listening skills to build relationships.
Using persuasive language and storytelling techniques.
Handling objections and closing the sale.
Week 5: Money Mastery
Financial Fundamentals:
Understanding key financial statements (profit and loss, balance sheet, cash flow).
Setting a budget and managing cash flow effectively.
Pricing strategies and profitability analysis.
Financial Management:
Tracking income and expenses.
Managing debt and improving credit scores.
Investing for the future.
Week 6: Delivery and Service
Customer Service Excellence:
Exceeding customer expectations and building loyalty.
Handling customer complaints and resolving issues.
Creating a customer-centric culture.
Operations and Systems:
Streamlining business processes and improving efficiency.
Implementing systems for automation and productivity.
Utilizing technology to optimize operations.
Week 7: Team
Team Building and Leadership:
Effective delegation and communication.
Motivating and inspiring team members.
Building a positive and productive work environment.
Hiring and Managing Talent:
Writing effective job descriptions and conducting interviews.
Onboarding and training new employees.
Performance management and employee development.
Week 8: The 7 Factors to Increase Profits
Profit Maximization:
Identifying cost-saving measures and increasing revenue.
Improving operational efficiency and reducing waste.
Implementing effective pricing strategies.
The Business Secret to Generating Profits and Growing the Business: 7 actionable pillars:
Growing your Pipeline
Improving Lead (Prospects) Response through Call to Action)
Increasing Sales Conversion Rate
Improving Frequency of Purchase
Boosting the Average Value of Transactions
Decreasing Cost of Sale (Direct Cost)
Decreasing Overheads (Indirect Cost)
Week 9: Leadership
Leadership Styles and Qualities:
Understanding different leadership styles and adapting to different situations.
Developing strong communication and interpersonal skills.
Building trust and credibility with your team.
Strategic Thinking and Planning:
Setting long-term goals and developing a strategic plan.
Making informed decisions and taking calculated risks.
Anticipating challenges and opportunities.
Week 10: Time and Self-Management
Time Management Techniques:
Prioritization techniques and time blocking.
Eliminating distractions and improving focus.
Tools and strategies for effective time management.
Self-Care and Productivity:
Balancing work and personal life.
Managing stress and burnout.
Building resilience and staying motivated.
Week 11: Presentation and Speaking Skills
Public Speaking Fundamentals:
Overcoming stage fright and building confidence.
Structuring your presentation and crafting a compelling message.
Using effective body language and vocal delivery.
Presentation Skills:
Creating engaging presentations using slides and visuals.
Using storytelling techniques to captivate your audience.
Handling questions and feedback effectively.
Week 12: Negotiation Skills
Negotiation Basics:
Understanding the negotiation process and identifying your BATNA (Best Alternative To a Negotiated Agreement).
Active listening and effective communication.
Building rapport and establishing trust with the other party.
Negotiation Strategies:
Preparing for negotiations and setting clear goals.
Using persuasive techniques and handling objections.
Closing the deal and achieving a win-win outcome.
4. Registration and Payment Terms
Price: BHD 525.-
Registration Deadline: 3 business days from the training date
Payment Terms: 50% Deposit: Required to confirm registration. Remaining 50%: Due at least 3 business days before the training date.
Payment Methods: Accepted methods include bank transfer, online payment (via a payment link), or check.